Trooya understands Social media engagement is more than just responding to customers. It is about resolving customer issues quickly, earning customer goodwill and winning brand loyalists. We recognize that your customers can write any time of the day or night and that you probably have a team of people working on responding to these customers and resolving their issues. Trooya contains intelligent workflows aimed at helping multiple teams of users collaboratively resolve your customer issues. Unlike, our competitors we are focused on helping you leverage the goodwill earned by performing exemplary customer service. We do this by helping identify instances where you have received appreciation from your customers.