In today’s fast-paced, digital-first world, customer expectations for banking customer service have evolved. Customers now demand seamless, efficient, and personalized service, often preferring online interactions over in-branch visits. The challenge for banks is to meet these expectations while managing large volumes of customer inquiries across multiple channels. This is where AI (Artificial Intelligence) agents come into play, transforming how banks deliver customer service by providing faster, more efficient, and tailored experiences.
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Generally, big brands tend to face a crisis due to circumstances both within and beyond their control. While the former refers to brands which mistakenly shot themselves in the foot, the latter concerns unpredictable scenarios.