SOCIAL CUSTOMER SERVICE REIMAGINED
Who would have thought that talking to machines could be so much fun? From the rudimentary chatbots of yesteryear to today’s sophisticated AI agents, the journey of customer support through social media has been nothing short of a Hollywood blockbuster—complete with twists, turns, and a tech-savvy hero.
Continue reading “Chatbots to AI Agents: The Evolution of Social Media Customer Support”
In the fast-paced world of air travel, customer satisfaction is critical. Delays, cancellations, and changes in flight schedules are common, and how airlines handle these situations can make or break their reputation. This is where social media analytics can play a vital role in delivering real-time customer support, helping airlines respond quickly to customer needs and concerns.
Continue reading “Airlines: Real-Time Support with Social Media Analytics”
How do you ensure your customers get the best service across all platforms? In today’s digital age, they interact with brands through various channels and expect quick, effective responses every time. They expect quick and effective responses, regardless of the platform they use. Integrating Customer Relationship Management (CRM) systems with social media, email, and messaging apps can revolutionise customer service. This integration also helps businesses manage all customer interactions from a single interface, enhancing their ability to resolve issues promptly and improve customer satisfaction. Continue reading “CRM with Social Media for Seamless Customer Service”
Customer service has skyrocketed from traditional call centers to vibrant, real-time interactions on social media platforms in the fast-paced digital era! Social customer service leverages social media channels to provide timely, effective support and engage with customers directly where they spend their time. As technology continues to advance, several trends and innovations are shaping the future of social customer service. This article explores these trends and provides insights into what businesses should watch out for to stay ahead in delivering exceptional customer experiences.
Continue reading “The Future of Social Customer Service: Trends and Innovations “
Major social media platforms are rolling out new features to stay competitive in the digital landscape.
The article discusses three major social media news stories.
‘New Year, New Me’. The most joked about and most popular new year’s resolution is that of hitting the gym. People are going to try (and hopefully succeed) to get into shape. However, before they even start exercising, getting the right gear is the priority. What’s the point of going to the gym if you don’t look good in gym selfies for Instagram?
Continue reading “Which sports brand is scoring in the social customer care game?”
Budget hotels in India are on the rise! Understanding the rising need for affordable accommodation in India, many upcoming chains are strengthening their market position on the back of successful funding. It is no wonder that travellers are reaping the benefits from the rise of these companies.
Continue reading “5 key practices for budget hotel chains to rock at social customer service”
The holidays are finally here! Anyone and everyone is tuning in to their football games or watching the endless Christmas specials. It is also possible that people are binge-watching their favourite TV shows on their preferred streaming service. What if the streaming service were to go down at this time? While it may be a minor inconvenience for some, it might spell doom for those whose plans were to binge watch their favourite televised series! At such a juncture, the customer is going to turn to their streaming service’s social customer care for help. The key question is – are their concerns going to be resolved online?
Continue reading “Whose social customer care is around when your stream is down?”
Christmas is just around the corner, and if you’re done and dusted with your Christmas shopping, then good on you. You can sit back and relax while the rest of us scramble with our last minute shopping. Since most shopping is online now, we’re going to be shelling out the big bucks for express delivery. But what happens when that delivery is delayed and it’s Christmas with no gifts? Continue reading “Do Indian online retailers deliver good social customer care?”
Generally, big brands tend to face a crisis due to circumstances both within and beyond their control. While the former refers to brands which mistakenly shot themselves in the foot, the latter concerns unpredictable scenarios.
Continue reading “How can you prepare your social media agents for crisis?”